November 13, 2013
NEW AND LARGE MARKET OPPORTUNITY TO DRIVE LIFEAPPS VALUE
Yesterday, LifeApps Digital Media Inc. (OTCQB – LFAP - $0.073 – Spec Buy) issued a press release that should have a profound and major positive effect on business and the stock going forward and heading into 2014. As we have alluded to in recent articles, the company has operated in the health and fitness arena with solid success. With the passing of recent legislation, and the expectation that the mobile or mHealth space could reach $26 billion by 2017, LFAP has elected to turn to its strengths and focus on this fast-growing, critical services arena which leverages its existing strengths.
The "Telehealth Enhancement Act of 2013" (H.R. 3306) calls for Medicare home health payments to account for remote patient monitoring and expands coverage to all critical access and sole community hospitals, regardless of metropolitan status. The package also covers home-based video services for hospice care, home dialysis and homebound beneficiaries.
LifeApps has a history of working with medical professionals in creating healthy lifestyle mobile apps such as the highly rated MDWorkout® application. LifeApps is actively pursuing mHealth products and services for 2014 in conjunction with strategic partners in the fields of diabetes, smoking cessation and obesity related chronic disease. Products will expand on LifeApps' tutorial app platform with enhanced feature sets and advanced interactivity.
These diseases represent critical issues affecting large portions of the populations and LifeApps is well-positioned to serve as an adjunct provider of tools to reduce these chronic and widespread diseases. One in twelve Americans has been diagnosed with diabetes and another 79 million have pre-diabetes. According to www.Lung.org, cigarette smoking is the number one cause of preventable disease and death worldwide and results in $96 billion in direct health care expenditures in the U.S alone. With soaring medical costs related to obesity in the U.S. that exceed $110 billion, LifeApps will help provide solutions for advanced mHealth systems for continued patient care in these critical avenues. mHealth tools will improve positive patient outcomes and help to reduce health care costs overall.
With a rising stock price on increasing volume in the recent sideways to down market, LFAP looks like a great buy at current levels.
For more information, refer to our previous sponsored LFAP Reports, Updates and Hot Topics by visiting www.GoldmanResearch.com
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Senior Analyst: Robert Goldman
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